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Why every gummy maker suddenly cares about the environment, and what actually matters when you're choosing CBD Look, I'll be honest. For eight years of making gummies, I thought "sustainability" was just another marketing buzzword. Then I saw the numbers: 60% of you are actively choosing brands based on environmental practices. That's not a trend—that's a revolution. And here's the thing that got my attention: sustainable practices aren't just good for the planet. They're making better pro

Sometimes doing the right thing costs more, takes longer, and nobody notices. Here's why I do it anyway. In 2019, I had a decision to make. Stay in Colorado with established suppliers, cheaper hemp, and a booming CBD market. Or move everything to Kentucky—higher costs, fewer connections, more complicated logistics. I chose Kentucky. Not for business reasons, but because of something my dad taught me when I was twelve: "Son, the right thing to do is usually the harder thing to do." Years la